Here are the top three reasons your home may not be selling and what to do about them:
The first is pricing problems. This is a very common issue, as many homeowners price their homes too high in hopes it will leave room for them to negotiate down. However, this may end up turning buyers away and losing you money in the end. Today’s buyers are smart, so listen to the feedback you’re getting in open houses, as you may find the common problem is the price. In most cases, you need to lower the price, and the right agent can help you do that appropriately based on comparable properties.
The second is that sometimes there may be a problem with your property. Again, listen to what people say at your open houses and respond to the feedback. Maybe there are renovations or updates that make sense. However, sometimes it can be as simple as decluttering to show the home has more space. Also, a common issue is staging. The correct staging (including curb appeal, decorations, paint, and much more) makes a huge difference.
The last are marketing problems. Your property won’t sell if buyers aren’t aware of it. Make sure you work with an agent who has a top-notch marketing plan. The majority of consumers start their home search by looking online, so it’s important your listing shines. Work with someone who knows how to get your property seen by the most people, including through social media and online platforms.
